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Penguin Rewards Natural Backlinks

Ultimately, there are no real shortcuts when it comes to building solid, all-natural organic backlinks. Reputable SEO experts know this to be one of the primary truisms of the industry. Penguin rewards positive, honest linking practices like mixed anchor text and on-page optimisation at the expense of sneaky tactics like Javascript redirects and cloaking. That's a good thing both for clients and SEO experts alike. It levels the playing field and gives the good guys a fighting chance against spammers and fly by night marketers that aren't above resorting to temporary gimmicks to pull in traffic. It Brings Stability to SEO

Penguin Update SEO

Anyone that works in SEO full-time knows that keeping up with the latest changes in Google's algorithms and endlessly modifying web pages is a drag on productivity. It takes focus away from the real goal of SEO, which should be to help quality websites and businesses attract more eyeballs online. Though the collateral damage that comes with any Google update can be disheartening in the near term, Penguin is ultimately a good thing for ethical SEO professionals. By punishing the many ne'er-do-wells that inhabit the world of online marketing, Google makes life easier for people who play by the rules. The Breakdown Penguin Update SEO There's always going to be a few hiccups that come with any major update to Google's highly secretive and proprietary ranking system. For the SEO industry in general, all the Penguin update really means is that SEO experts, copywriters, webmasters and marketers will have to step up their game and deliver quality if they want to succeed. If you've already been doing that from the start, then you don't really have anything to worry about. The entire business model of Google is predicated on the goal of serving up only the most relevant results to the end user, and their algorithm changes will invariably pursue this objective. You can either swim with the tide, or get washed up on the shore by not modifying your SEO practices to reflect the current reality of Google's search algorithms. Read more about how to recover from penguin update Click Here